SEO
Location Pages for Local SEO: One Real Page per Real Place
Local results run on relevance, distance and how well-known a business is. Location pages help when each one describes a real place a customer can use.
◆ Blog
Operating Notes for Agencies Running on AI.
Operating notes for the people who run agencies — what the tools actually cost, what to hand an agent and what to keep, and how delivery holds up when the work is not yours. Written from the decisions we make building Zyan.
A real place, open for business◆ FeaturedSEO
Location Pages for Local SEO: One Real Page per Real Place
Local results run on relevance, distance and how well-known a business is. Location pages help when each one describes a real place a customer can use.
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All Articles.
SEO
Keyword Cannibalization: When Your Own Pages Compete for One Search
Two pages swapping places for one query is a symptom, not always a problem. How to confirm it, and which of four fixes fits the case.
SEO
Search Intent: Read the Results Page Before You Write
The results page is the answer key: how to read it for intent, handle a query that means two things, and choose the page type before writing.
SEO
Technical SEO Audit: A Step-by-Step Process for Agencies
The order to check a site in — crawl, render, index, understand — what to look for at each step, and how to turn the findings into fixes a client approves.
Web Design
Website Redesign SEO: How to Relaunch Without Losing Rankings
Most ranking losses after a redesign come from a few preventable changes. This is the migration process to run alongside the design work.
Web Design
Core Web Vitals Explained: LCP, INP and CLS for Web Designers
Three metrics, published thresholds, and a set of design decisions that settle most of the score before any code is written.
Operations
Nine Subscriptions. Four Tools You Actually Use.
The subscription line is the small half of what a scattered stack costs. Here is the audit that prices the other half, and the rule for deciding what to cut.
AI & Agents
Let the Agent Draft. Keep the Last Click.
The useful question is not whether an agent can do the task. It is what happens when it does the task wrong, and who finds out first.
SEO
Someone Else Does the SEO. You Still Own the Result.
Reselling SEO is the fastest way to add a retainer and the fastest way to lose one. The difference is whether you can answer a single question.
◆ The workspace behind the writing
We Write About the Seams. Then We Close Them.
Every audit, gate and hours table on this page came out of building Zyan — one workspace where client portals, SEO, ads, CRM and outbound share a login, an activity trail and a flat monthly price.
Rather ask a person first? team@zyan.ai